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Sunday Times: Reputation
The Sunday Times has an interesting article on reputation management and mentions a couple of companies that offer services to help recover when someone has hijacked your name in search engines.
Although not an in-depth “howto”, it does have a few tips about how to be proactive in protecting your name including registering as many domain names as possible that contain your name including variations containing swearing. It is interesting to note that the companies mentioned charge a huge amount to help you, the figures quoted mention a fee of £900 GBP (~$1750 USD)!
This entry was posted on Sunday, February 24th, 2008 at 12:56 pm and is filed under Reputation. You can leave a response, or trackback from your own site.
Comments
February 25th, 2008 at 12:28 pm
Tom
Hi David,
I saw your comment on the Times article and have had a look around your site. Your tool looks interesting! It’s nice to see more and more people entering into this industry (even if it does lead to more competition!) ;-)
I thought I’d clarify a minor note - £900 / day is our day rate but the majority of our work is seo projects and reputation management work for businesses and brands rather than individuals. While we do work with certain individuals, it’s only a small part of our work.